In this workshop for local community organizations, non-profits, and small businesses, Christine Mercer, President, Blue2Media, will lay out the why's and the how to's for planning your 2024 marketing strategy, including determining your goals and how to achieve them.

Christine will review which social platforms work for various types of community organizations, non-profits, and small businesses and will advise how to structure your posts and communication to get a larger following -- followers who act on your pitch.

Blue2 Media is a marketing company specializing in social media and non-traditional methods of building brands and selling products and services. Christine has structured social media for presidential campaigns; Fortune 100 companies; and small, emerging businesses which her team hand picks based on their interests. She is a successful blogger and film reviewer and has her first novel coming to bookstores in February 2024.

The workshop, sponsored by Wiscasset Creative Alliance, is open to anyone with an interest in notching up their social media skills, free of charge.

Location: Lincoln County Regional Planning Commission office, 297 Bath Road, Wiscasset, ME, or via ZOOM. Please RSVP to Julee Ketelhut, juleeketelhut@yahoo.com .